S.W. Basics was developed by nutritionist and personal trainer, Adina Grigore. She wanted to find skincare that would be suitable for her sensitive skin. Having been in the wellness industry since 2007, she knew she needed to adopt a minimalist approach using few natural and organic ingredients and leave out the many toxic ingredients that are in the majority of skincare products today. Each S.W. Basics product contains only 5 ingredients or less. They use ingredients that are natural, organic, fair trade, vegan (except for 1 lip balm) and cruelty free.
The Product
The S.W. Basics Best Sellers Mini Kit contains 4 1oz. glass containers of of some of their best selling products. They include, Cleanser, Toner, Makeup Remover and Cream.
The cleanser is a thin, clear liquid that is meant to be wiped all over the face with a cotton ball or pad and rinsed off with water. It actually reminded me more of a toner in the way you apply it. I actually removed it from my face the same way, using a cotton pad soaked in water. I felt that this cleanser which contains organic rosewater, organic vegetable glycerine and tea tree oil was great for a light cleaning. It left my face feeling clean and fresh, but was not enough to remove a makeup. It has a light floral and tea tree oil scent.
The toner is excellent for my combination, acne-prone skin. It made my face feel less oily, yet did not strip my face of essential moisture. Although I really liked this product, I felt that I used it up very quickly and the 1oz. bottle was only enough to use it for a little over a week or so before I ran out. Otherwise, I was really impressed with it. It contains water, organic raw apple cider vinegar, witch hazel and essential oils of clary sage and sandalwood. It has a faint scent of apple cider vinegar and something pleasant that I can't quite place.
The cream is a somewhat thick moisturizer that can be used for the face and body. I that it worked great for me in the winter on my face and body and during the rest of the year on my body. A little goes a very long way and it melts right into the skin leaving it soft and silky. I also used it on my cuticles. I really thought it might break me out for some reason, but it did not. It contains fair trade shea butter, organic coconut oil, organic olive oil.
The makeup remover, is a thick, oil based product that easily takes off any makeup including waterproof mascara. A little goes a long way, but I found it spreads better when using my fingers instead of a cotton pad like I would typically use for removing my makeup. I have extremely sensitive eyes and many makeup removers sting my eyes. This did not sting my eyes and kept the eye area lightly moisturized.
This set retails for $45 for 4 1oz. glass bottles in a plastic pouch. I feel like this very expensive for travel sized products. However, considering the quality of the ingredients, I think they are worth the splurge.
Customer Service
Customer service is awesome. Actually, go to their website and read their FAQ's page. What I got from it is that they want you to be happy with their products.....and they apparently have a comedian on staff! It's the funniest FAQ's page I've ever read! You'll see what I mean if you take a look!
You can find S.W. Basics at
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